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IDentifier
NMI's Novel Ingredient Identifier identifies, qualifies and matches novel bioactive ingredients to unmet consumer needs and product platforms.
NMI's Novel Ingredient Identifier:
- Is a strategic, customized and affordable process for brand innovation, line extension creation and new product development.
- Quickly and efficiently finds and evaluates emerging bioactive ingredients paired with unmet consumer needs.
- Finds and evaluates novel ingredients through a proprietary methodology based on key scientific technology, regulatory and commercial success criteria.
- Utilizes a team of experts with experience in technology assessment, clinical research, proprietary market research databases and new product development.
- Is ideal for companies such as consumer packaged goods, personal care products, ingredient suppliers and nutritional supplements.
Download a PDF of Novel Ingredient ID Process Summary
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