Natural Marketing Institute (NMI) is pleased to present The Nutritional Supplement / OTC / Rx Consumer Insight & Market Opportunity Report. This is NMI's most in-depth endeavor in researching and analyzing the nutritional/dietary supplement market from the consumer perspective, including over 100 pages of consumer attitudes, behaviors and product usage patterns. Every page offers unique insights with the presentation of charts, graphics or tables accompanied by analysis and commentary on associated market elements and key opportunities.