Data Source: NMI’s Lifestyles Of Health And Sustainability (LOHAS) Database

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  • Quantifies the size of the consumer market for environmentally and socially responsible products and services
  • Measures the importance of environment and societal issues as well as corporate social responsibility
  • Explores environmentally conscious behavior
  • Determines consumer usage of LOHAS products and services
  • Annual tracking study in U.S. since 2002 and globally since 2005
  • Surveys are online methodology
  • 4,000+ U.S. adults in 2014, nationally projectable to the U.S. adult population
    and accurate at the 95% confidence level to +/- 2%
  • 90,000+ total global adults in database


Read More New... 13th annual report on The State of Sustainability in America 2015;
Trends and Opportunities!

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