Profiting From NMI Trend Insights

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Since 1990 NMI trends are fueled by NMI’s proprietary databases, with over a half million consumer interviews conducted in more than 30+ countries. However, it is our team of brand strategists, deft in their ability to make sense of it all, who transform the information into opportunity, helping our clients seize the moment and ignite insight into action.

Call us today to learn how your company can apply these trends to generate innovation and growth!

 

18
Dec 17

Brand Loyalty… it is important to remember that not all Boomers are the same!

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Boomers show high brand loyalty... are cautious regarding early product adoption... but there are identified adventurers!

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18
Dec 17

Brand Alert… Why are so many consumers looking for “Less” on the label?

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Most Proactively Add and Avoid Specific Foods to Eat Healthier – Labels Can Clearly Help

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18
Dec 17

Is personalized information overload good for your health?

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Desire for convenience also drives the emergence of health-related technologies which are more personalized and customized

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18
Dec 17

Millennials… Why do aspiration and social media influence often outweigh actions?

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53 million are still in their 20's or younger "figuring it out"

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14
Dec 17

Personal and Corporate Action

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Consumers are most likely to rate their own personal "green" level in the mid-range of "somewhat green" (compared to either "not very green" or "very green") whether they are at home, at work or at play.

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