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Part of NMI's 2009 Health
& Wellness Report Series
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| Single Division Site License: Includes
PDF, PPT with access to charts and site rights
for internal network usage across one company division/location. |
$4,000 |
| Multiple Division Site License:
Includes PDF, PPT with access to charts and site
rights for internal network usage across more than
one company division/location. |
$8,000 |
Order
Report |
Summary of Contents
With profound changes taking place in the marketplace, and at record
speed, NMI is pleased to bring you our first annual Vital Trends Report
2009. A report designed to leverage actionable insights across the
full range of NMI’s proprietary databases, including perspectives from
a decade of trends through our Health and Wellness Trends Database™.
Inside the report, you will find not just data – but insight and analysis
gleaned across the key topic areas of health, wellness and sustainability.
Provided in a new format for 2009, the pages are designed to deliver
turn-key PowerPoint slides for presentation as well as insightful briefing
points to further illustrate and contextualize the findings. You will
find a fusion of insights ranging across NMI’s health and wellness
databases including Healthy Aging/Boomer Database® and LOHAS
Consumer Trends Database®, among others.
The data and insights are structured thematically, based on NMI’s Vital
Trends for 2009, with Recalibration this year’s overarching theme.
This enables the reader to reflect on product development opportunities,
marketing, innovation and the new business landscape through the lens
of the consumer, and the seismic shifts that are informing and impacting
their world.
This 80+ page report contains insights and data on the following 2009
trends. Included is an overview of each trend as well as specific information
relative to various industries that may be affected.
1. Small Steps, Big Changes
- A healthy, balanced lifestyle
- Physical activity and lifestyle changes
- Long-term health
- Lifestyle changes
- New steps in planetary protection
- Personal responsibility
2. From Isolation to Affiliation
- Resurgence of community
- Volunteerism
- Reliance on others
- Technology and connectedness
- Corporate social responsibility
3. Being Here. Now.
- Boomers and technology
- Simplification of life
- Stress levels
- Balancing work/life
- Religion and spirituality
4. LOHAS 360°
- The environment
- Role of corporations protecting the environment
- Impact of the environmental in purchase decisions
- Environmentally-friendly product usage
- Consumer participation levels
- Natural attributes in household cleaning products
5. Clean Sweep
- Controlling health
- Detoxification
- Foods/beverages and natural defenses
- Toxins
- Organic product usage to avoid toxins
6. Not So Alternative
- New health alternatives
- Alternative care
- Preventative health terminology
- Prevention measures
7. Root Causes
- Inflammation
- Inflammation and disease connection
- Global environmental issues
- Minimizing environmental impact
- Internet as education source
8. Beauty Shop
- Appearance and healthy lifestyles
- Looking younger
- Physical health rating as compared to 10 years ago
- Aging concerns and fears
9. Energy 2.0
- Energy and stress
- The inter-connectedness of energy, stress and sleeplessness
- Effect of stress, lack of energy and sleeplessness
- Management of stress, lack of energy and sleeplessness
- Dietary changes and use of supplements
10. Heirlooms
- Current economic impacts
- Lifestyle changes
- Experiences versus purchases
- Living a long life
- Quality versus price
- Primary methods of disposal
- The role of green and premium
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